If you had to come up with one successful entrepreneur that you could look up to, the first name that would pop to mind might not be Kim Kardashian, but self-made businessmen like Bill Gates or Mark Zuckerberg. But the flawsome Kardasian clan is a force to be reckoned with. Their valuable business lessons and marketing gimmicks are often overshadowed by Parisian scandals and perky photos of butts and flat stomachs. Or is every Kardashian antic less than coincidental? From Kendall, Kylie, Khloe, Kourtney to Kim herself, these gals know how to make bank. Take note!
ENTHRALL WITH SOCIAL MEDIA
No one has a stronger game than the Kardashian/Jenner sisters when it comes to Instagram. With over a billion followers collectively, there’s nothing they won’t share, including their business ventures, which their legions of fans run towards like a flock of sheep with their credit cards in their hands.
YOU CAN’T DO IT ALONE
TheKardashian/Jenner clan knows that to succeed you have to be willing to work collectively with lots of big names in business, like Sears, Skechers, Tao, and Lipsy. Partnerships can be very lucrative, just ask these girls who earn $10k to $300k for posting sponsor-related promos on Twitter and Instagram. They may hate them for it, but they sure know #howto #makemoney!
IT’S TIME TO MOVE AHEAD
In the world of business, you’re only as good as the product you’re selling. But you can’t expect people to give a damn if you’re not keeping up with the times. Just do what the Kardashians did and create downloadable apps for your products, expand the product experience through social media, and join platforms like YouTube to give clients a closer look at your product.
A PROMO OVER HERE, ANOTHER PROMO OVER THERE
To stay appealing to their fans, the Kardashian/Jenners are constantly promoting their lavish lifestyle, which pushes people to want to look and throw money away just like them. From cosmetic surgery to luxury cars, and expensive holidays, it all seems natural in the life of this flawsome family.
HIRE YOUR MOMAGER
With an outside manager, the likelihood of getting screwed increases, which is why you should follow their lead and get your family involved. The Kardashians work manicured-to-perfection-hand in hand with Kris Jenner, aka The Momager, who’s a safe keeper of the girl’s fortune, and manages their contracts.
GET YOURSELF BRANDED
There’s nothing like becoming a name brand, and when it comes to branding, the Kardashian/Jenners aren’t kidding. By lending their name or likeness to a product, they’re guaranteeing that any product will become a hit for marketers, and money in their pockets. If you plaster Kim or Kylie’s face on a piece of paper, it’d probably be worth more than our house and 2 mortgages combined!
DROWN YOURSELF WITH SUCCESS
You don’t see Kim K, Kendall, or Khloe mingling with any Tom, Dick, or Harry, do you? If you want to succeed you have to rub elbows with A-listers to get your product or business across to an audience, or people with the know-how that want or could lead you in the right directions. In the process, you’ll raise yourself higher by hanging with people who know how to make money, run a business successfully, and make bank.
ALWAYS AIM HIGH
If you want to succeed, you have to think big. You’re not trying to sell to a small demographic. You’re trying to get people to recognize your business or product as one of the latest and most popular thing to come around since, well, the Kardashians. Now topping this clan is going to be a hard one! Who do think it’s going to become the new Kardashian clan in the upcoming years?
INDEPENDENCE IS KEY
The key to success lies in being independent. How many teens do you know that have become multi-millionaires like Kylie? So even if her mom were to kick her out of the house, she’s got a net worth of $5 million, which she got through appearances, her makeup brand, and participating on the show. In this case, it’s all about Kylie. So now go ahead and make it all about you.
REEL THEM IN
The Kardashian/Jenner clan knows how to keep people hooked, and that’s what you’ll have to do to keep your product interesting. No one would bother with the Kardashians if Kanye hadn’t come into the picture, if Kylie hadn’t been all over the media with those gorgeously plump full lips, or if Bruce hadn’t transitioned into Caitlyn. Think about it. It’s about getting your name out there, and keep them wanting more.